Wingstop is bringing an all new flavor to the football field with the launch of its latest limited-time offering: Smoky Chipotle Rub.
Timed perfectly for the football season kick-off, the new dry rub promises to add a punch to your game day spread. Available now through the first full weekend of football, the Smoky Chipotle Rub combines a smoky BBQ base with a spicy kick from fire-roasted peppers, along with subtle hints of honey and paprika for a balance of sweet and savory flavors.
“We’re excited to kick off football season with a flavor that brings boldness to every bite,” said Mark Christenson, Chief Revenue Officer at Wingstop. “Gameday isn’t complete without Wingstop, and we’re ready to satisfy all those cravings with our new Smoky Chipotle Rub.”
Adding to the excitement, rookie quarterback Cam Ward, a longtime Wingstop fan, got an exclusive taste of the new rub ahead of his regular season debut. “That’s the play right there,” Ward said. “Lemon Pepper will always be my go-to, but Smoky Chipotle Rub? That’s major.”
The Smoky Chipotle Rub is available starting today, September 3, and will be offered for a limited time only. Football fans can grab their game day wings with this bold new flavor at Wingstop locations nationwide.