PLANTERS® has introduced two new trail mix varieties aimed at satisfying snackers looking for bold flavors and quality ingredients.
The new blends, PLANTERS® White Chocolate Macadamia Nut Trail Mix and PLANTERS® Chocolate Caramel Pecan Crunch Trail Mix, are designed to provide a mix of salty and sweet for a more indulgent snacking experience.
Each of the new offerings is packed with over 50% nuts, featuring premium macadamias and pecans. The White Chocolate Macadamia Nut Trail Mix combines crunchy nuts with sweet white chocolate and cookie squares, while the Chocolate Caramel Pecan Crunch features a blend of salty nuts, chocolatey bites, and caramel-flavored pieces.
White Chocolate Macadamia Nut
- Dried Cranberries
- Sugar Cookie Squares
- Butter Roasted Peanuts
- White Chocolate Chunks
- Roasted Macadamia Nuts
Caramel Pecan Crunch
- Roasted Pecans
- Roasted Peanuts
- Butter Roasted Peanuts
- Chocolate Caramel Truffles
- Cream Cheese Flavored Confections
The new mixes come as snacking habits continue to shift, with consumers reaching for bites throughout the day. The snack-nut category has seen a rise in popularity, driven by products that offer both flavor and convenience. PLANTERS® aims to tap into this growing demand with these new trail mixes, which are expected to appeal to a younger demographic.
“We wanted to create trail mixes that feel like a treat but still deliver the nutty goodness our fans expect,” said Zeeshan Tarique, senior brand manager for PLANTERS®. “These new flavors not only add indulgence and excitement but also expand the PLANTERS® trail mix lineup.”
The new trail mix varieties are available now in 5-ounce bags, priced between $3.49 and $3.99, and can be found on shelves nationwide.