Häagen-Dazs Shops has rolled out a new lineup of ice cream cakes now available in select locations across the U.S., replacing its previous cake offerings with eight revamped creations. The new collection introduces a range of flavors and textures aimed at a variety of occasions, from birthdays to casual celebrations.
Each cake features Häagen-Dazs’ signature ice cream and combines multiple layers, textures, and toppings. The collection includes:
- Ribbon Cake: Made with layers of Midnight Cookies & Cream and Vanilla Chocolate Chip ice creams, layered with cookie crunch, surrounded by rolled wafer cookies, and tied with a ribbon.
- Dulce De Leche Cake: Iconic Dulce De Leche ice cream layered with caramel and spiced cinnamon cookie crunch, topped with a caramel drizzle and even more crunchy cookie pieces.
- Coffee Crunch Cake: Smooth Coffee ice cream layered with shortbread cookie pieces and rich chocolate frosting, topped with cookie crunch and chocolate-covered espresso beans.
- Rose’s Birthday Cake: Classic Vanilla and Chocolate ice creams layered with sprinkles and shortbread cookie pieces, covered in even more colorful sprinkles.
- Reuben’s Birthday Cake: A customizable version of Rose’s Birthday Cake made from Vanilla and Chocolate ice creams divided by a layer of sprinkles and crunchy cookie pieces, finished off with sprinkles and your own special greeting.
- Cookies and Cream Cake: A crowd-pleaser made with Cookies and Cream ice cream layered with a swirl of cookie chunks and frosted with cookie crunch icing.
- Triple Chocolate Cake: Rich Belgian Chocolate ice cream layered with chocolate cookie pieces, topped with creamy chocolate frosting, and finished with a chocolate-lover’s favorite: crunchy chocolate drizzle.
- Just Because Cake: Two favorites: Strawberry and Vanilla ice creams, combined with a vanilla cookie layer and your own personalized message.
Select cakes in the collection offer customizable messages, allowing customers to tailor them for specific events or sentiments.
Häagen-Dazs says the new cakes aim to offer a more elevated and visually striking dessert experience. “Each cake blends our signature ice cream with imaginative designs, layered textures, and premium ingredients,” said Rachel Jaiven, Marketing Director at Häagen-Dazs Shops.
The new lineup can be ordered in-store, through the Häagen-Dazs app, or via third-party delivery services. Customers who download the updated loyalty app can access exclusive rewards and receive a free cup or cone upon signing up.