Dot’s Homestyle Pretzels has launched a new Buffalo-flavored variety, offering a spicy and tangy snack option for fans looking to add some heat to their game day spread.
The new Buffalo Flavored Seasoned Twists are now part of the permanent product lineup and come in four sizes: 5oz, 9.5oz, 16oz, and 35oz.
The introduction of the Buffalo flavor follows a wave of consumer interest sparked by social media discussions around the possibility of such a product.
Dot’s Homestyle Pretzels, which are known for their signature buttery crunch, aims to offer a more robust flavor experience with this latest addition.
“We’re seeing that today’s snackers are craving bold, adventurous flavors, and the strong response to our existing offerings like Original, Parmesan Garlic, Honey Mustard, and BBQ shows that,” said Natalie Perera, Senior Director of Pretzels at The Hershey Company. “With the busy Fall snacking season ahead, our Buffalo-flavored pretzels are a timely addition, perfectly suited for watch parties and other social gatherings.”
The new flavor is available now at retailers nationwide and is expected to appeal to fans of both the classic Dot’s flavor profile and those seeking a spicy kick during football season.